The BA (Hons) Marketing degree programme incorporates a balanced mix of specialised marketing modules and business / management modules geared towards the needs of marketing personnel operating in a dynamic national or international environment.
The programme deals comprehensively with modern marketing theory and practice and aims to provide students with the range of knowledge and abilities required to initiate or develop a career in marketing. The programme also aims to create an environment that promotes the personal and intellectual development of students and provides a platform for further study at masters or professional levels in the marketing arena.
All classes will be delivered online.
