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Upcoming Open Evenings
DBS are holding an Open Event on Tuesday, June 7th 2016 from 5pm - 7pm in Aungier Street.
Our Open Events are an ideal opportunity for you to visit the college and obtain further information on all our Professional Evening Diploma programmes.
You can speak with industry specialist lecturers to identify the programme that is most suitable to your future development.
We look forward to seeing you there!
To register your interest in attending you can do so by registering HERE.
Alternatively if you have any queries please contact our Diploma expert Andrew Mooney on (01) 417 0685 or email andrew.mooney@dbs.ie.
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Focus on: Diploma in Digital Marketing and Strategy
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Course Details
Our Diploma in Digital Marketing and Strategy course brings together all the necessary skills to design, build, manage and measure effective online and digital campaigns weaving together the core skills of digital marketing, social media, online PR, paid and organic search and measurement programmes.
Aims and Objectives
The aim of the course is to provide participants with a clearly defined set of practical digital skills which can be leveraged immediately at client-side marketing teams, digital and integrated agencies, and drive strategy and tactical solutions for enterprise e-commerce businesses, B2B and B2C businesses, communications and public relations organisations, owner managed businesses, and web marketing organisations.Each module will be taught using practical case studies in order to ground all theoretical learning in real-life industry examples.
Assessment
To be awarded the Diploma in Digital Marketing & Strategy students are required to create and develop a full digital plan and campaign that involves conceiving, designing, creating, promoting, executing and measuring a successful launch of an online business, service or product (100%).
If you're interested in this course click HERE
For more information or apply online HERE.
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INM takes full control of CarsIreland.ie
Media group buys remaining 50% of the car classifieds business
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Independent News & Media plc (INM) has acquired the remaining 50 per cent of car sales website, CarsIreland.ie and now fully owns the business. The value of the transaction has not been disclosed. CarsIreland.ie was launched in 2004 and, according to INM, has almost 1,000 car dealers advertising 40,000 used, new and classic cars for sale on the platform each month.
The other 50 per cent stake had been held by Michael Hinds and Michael Dillon, according to company accounts for Digital Odyssey Ltd.INM first took a 33 per cent stake in the company for €150,000 in 2011, then it later paid a further €150,000 to bring its stake up to 50 per cent.“We are very pleased to add CarsIreland.ie to INM’s portfolio of titles.
There are clear synergies with INM’s existing motoring features across print and digital,” said INM chief executive Robert Pitt.The media group has signalled that it is on the hunt for acquisitions as it seeks to grow its digital revenues. INM collected €12.5 million in digital advertising revenue in 2015, out of a total turnover of €321 million for the year.
Source (Irish Times)
You can gain new skills in online marketing with a Diploma in Digital Marketing and Strategy.
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Contact Andrew Mooney for any Diploma queries
If you have any further queries about your Diploma application or need advice on Diploma courses at DBS, I am here to provide you with the guidance and information that you need.
I help prospective students who want to take the step and decide to upskill and enhance their career prospects in the areas of Accounting, Management, Finance, IT, Psychology, Law or Digital Media.
I am available to visit at DBS, or to take your calls and emails. For any further information, or if you would like to arrange a meeting, please email andrew.mooney@dbs.ie or call (01) 4170685.
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