Sports nutrition brand BSN (Bio-Engineered Supplements and Nutrition), a Glanbia plc company headquartered in Kilkenny,  has partnered with Ireland’s UFC champ Conor “The Notorious” McGregor in a training sponsorship deal.

“Conor is the human embodiment of all that BSN stands for, both inside and outside of the Octagon,” said Kent Cunningham, VP, Global Marketing for BSN.  “In Conor, we are witnessing an athlete who pushes himself and his sport past previous limits."

Dubliner McGregor is set to fight Jose Aldo in the main event of Ultimate Fighting Championship 194 in Las Vegas, Nevada on December 12th.

“They are breaking barriers in their field and I am breaking barriers in my field," said McGregor. "It’s a partnership.”

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