No matter what the event – corporate, sporting, entertainment or otherwise – this programme provides the knowledge and skills to make it a successful one.
Underpinned by project management, marketing and public relations principles, the programme takes students through identifying and planning the right event through to delivering it successfully on the day.
Programme Content
Anyone who sets about organising an event faces a myriad of logistical, financial, operational and communications challenges. The programme was developed in response to these challenges, and the aim is to provide a structured approach to planning and managing events that reduces pressure on the event organiser and produces a better quality event. On completion of the programme, students should have acquired the skills to:
Identify and develop an event that can succeed in the prevailing socio-economic conditions
Develop robust plans for before, during and after the event
Build an appropriate team, whether paid or unpaid, and budget for their event
Develop a marketing strategy and plan that will attract both event participants and sponsors
Communicate successfully with all stakeholders using public relations knowledge and techniques
Understand the safety, risk and emergency planning requirements for events
Manage all aspects of an event operation, such as transport, crowd management, logistics or communications.
Schedule: 1 evening per week (Thursdsay), 6.15-9.30pm - Timetable Intake: September Duration: 14 weeks Part-time
What will teaching look like for the Academic Year 2020/21 at Dublin Business School?
DBS aims to give you the best possible campus and blended learning experience. All classes for 2020/21 will be taught on a hybrid learning basis. This means you will be on campus for some classes and other classes will be online. Your timetable will be available once you register for the programme and will advise you of which classes are on campus and which classes will be taken online.
Our objective is for every student to have as much classroom teaching as possible. The amount of classroom teaching for any individual student is dependent upon how many other students are in the class. On average we expect that while a 2-metre social distance requirement is in place for Colleges and Universities, a student will spend approximately one-third of their time in the classroom and the remainder online.
However, for September 2020 intake only, students have the option of taking the entire diploma programme online.
All student services such as Career and Library Services, Student Welfare and Academic Support will still be fully available to all students. All of these support services are being reformatted for the new academic year so as students can access them online as well as on campus.
DBS Online Open Evening | September 1st
We would love to welcome you in person as per usual, but unconventional times call for creative alternatives – we will now be bringing the DBS experience straight to your home. Our Open Evening offers the perfect opportunity to speak with our team of expert lecturers and gain first hand knowledge on programmes offered across a variety of disciplines.
Realise your ambition from the comfort of your own home...This is a pre-registered event and therefore please register in advance of the date here. We will be in touch shortly with further information and details as we get closer to the event.
Hope to see you there! Team DBS
COVID-19 Certificate of Compliance
DBS: Convenient and Accessible Location for Learning