This programme focuses on core areas of marketing such as communications, planning, management, consumer behaviour, services marketing, marketing research, strategic marketing, digital marketing and specifically event management in a marketing context.
The degree aims to develop learners' knowledge of the theory, as well as practice of marketing, necessary for them to secure employment and perform in the areas of marketing in a broad range of employment environments with special focus on event marketing, event management, and the events marketing industries.
BA (Hons) in Marketing : CAO Code DB531
BA (Hons) in Marketing (Digital Media & Cloud Computing) : CAO Code DB525
BA (Hons) in Marketing (Digital Media) : CAO Code DB518
BA (Hons) in Marketing (Event Management) : CAO Code DB517
Why Study Marketing at Dublin Business School
There are many good reasons, personal and professional, to study Marketing at Dublin Business School!
Study in the heart of Dublin City Centre
Study full time over 3 years
The opportunity for progression to postgraduate level
Our Open Evening offers the perfect opportunity to speak with our team of expert lecturers from the marketing department, and gain first hand knowledge on our Marketing degrees.
We will facilitate breakout rooms for you to explore – covering all disciplines. Our faculty, admissions team, and welcoming staff will be on hand to guide you through the process, help you visualise your future success and answer any questions you may have.
